Awards Benchmarking

Awards Benchmarking Study in Telecom & Broadcasting Industry

-for telecom and broadcasting regulator in Asia

To understand awarding strategies and framework in telecom and broadcasting industry adopted across the globe to re-align their existing awarding practice adopted in Asian, European and North American continents.

IGMR Solution-

IGMR identified key awards globally, in the US, the UK, Europe, and Asia and studied their awarding framework, categories, rewarding parameters, etc. to analyse the variations and commonalities.

• Based on secondary research, we –
• Studied the practices adopted by each of the award organizers in terms of judging process, judging parameters and award categories in the telecom and broadcasting sectors, each
• Provided a heatmap dashboard showing the parameters which are being considered most in each of the region.
• The parameters were grouped based on the key characteristic of the award like business outcome, branding, technical skills, use of technology, etc.
• Also, a detailed dashboard on each of the region was provided to showcase the parameters considered in each of award categories. This analysis gave the client an in-depth view on best as well as trending and newly adopted practices in the award events

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