PRODUCT & BRAND ASSESSMENT SOLUTIONS

By being in constant touch with our clients, we will be able to assess them in the ever-changing requirements and foresee emerging trends to grab winning opportunities.

Market segmentation – Breaking the current target into small segments that will be useful in understanding the target audience and decisions accordingly.

Customer satisfaction and loyalty analysis – We on a regular basis take customer feedback and have it analyzed to pump up customer satisfaction.

Concept Testing – Prior to launch, we listen to the audience’s views and bring in the best product solution concept for them.

Pricing Research – Keeping an eye on the competition, providing weekly/daily price analysis and evaluation based on current market trend.

Campaign effectiveness and measurement – We bring you a detailed report on how your marketing had an impact on purchase behavior, brand recognition and awareness.

Brand Tracking – Get to know how each brand works, brand perception, usage behavior, product release strategy and other practices to gain more audience.